Brand Focus – Thomson

Although the first Thomson bike product only dates back to 1995, Thomson as a company dates all the way back to 1968. It was in 1968 that Ronnie and Margaret Thomson set up their first machining shop called NEMCO (Numerical Engineering Machine Company), they mostly produced parts for the aviation industry.

Boeing & Thomson

In 1981 NEMCO was sold to Boeing and Ronnie and Margaret open L. H. Thomson Company Inc. in the same building they used to use (which they buy back from Boeing). Unlike NEMCO that used to focus on tools and die, the new company begin to focus on manufacturing precision parts using computers and CNC machining.

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Photo: Thomson

In 1992 the company moves into a designed-by-Ronnie 60,000+ square foot facility in Macon, Georgia. This is roughly four times the size of their previous building.

Get on Bikes

It is around this time that Ronnie and Margaret’s kids are becoming really into cycling. Their daughter is in a cycling team and has a team mate who is a neighbour of Gary Klein (legendary early MTB designer). Klein and Thomson get to hear about each other and Gary Klein suggests that someone needs to make a seat post for mountain bikes.

Strong & Reliable

Thomson products are strong and reliable. They’re designed and manufactured with an extremely high amount of attention to detail. Little touches such as: the seatposts have longer than normal saddle rail clamps (for spreading the load better), the seatpost collars use a bolt, washer and barrel design that allows for float and an even clamping force when tightening it all up.

But arguably the main USP of Thomson is that their stuff is super strong. Their posts and stems are up to 40% stronger than their rivals.

Their dropper seatpost is known in the industry as being the most reliable and easy-to-live-with dropper post out there. And it’s one of the lightest too.

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Photo: Thomson

Virtually all Thomson components are 100% made in the USA. For example, the blocks of aluminium come pre-cut from Indiana after being extruded originally in Minnesota. Once machined, the parts go over to Pennsylvania to be anodised.

Silver or black? Black!

Thomson products have a definite stlye and aesthetic to them as well. You could tell a Thomson component straight away even if it had its logos removed. Not that you will ever see a Thomson logo removed as their laser etched on and ultra durable.

Thomson aren’t stuck in the past. But they don’t bring out new versions of their stuff every year either. One of Thomson’s skills is updating their range or bringing out products only when the time is right and the product is up to their exacting standards.

The choice of experience

Thomson products aren’t the cheapest. They aren’t always the lightest. But to an ever-growing number of cyclists they’re the product of choice.

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